Q&A w/Phillip Hardy about Hosting vs DIY

March 17, 2017

Phil Hardy

Phillip E. Hardy is a four-time optioned screenwriter who also runs The Script Gymnasium script consultancy. His work has recently been presented to Jay Roach, William Morris Endeavor, Tyler Perry Productions and A&E Network. He has placed and won at 45 film festivals and contests including Page International, Austin Film Festival, Cannes Screenplay, Shore Scripts, Screencraft, Beverly Hills Film Festival and Sunscreen Film Festival.

Today’s post stems from a discussion between Phillip and myself regarding the benefits and drawbacks of posting your script on a hosting site or taking a more proactive role and doing the work yourself.

You’ve had some experience with both handling your own material and hosting sites. Do you find one to be more effective than the other, or is it more of a case-by-case basis?

I’ve had varying degrees of success with different hosting sites. But it’s a total crapshoot, especially with paid hosting and pitching sites. One of my colleagues swears by Virtual Pitchfest (VPF). And, at 10 bucks a pop for a pitch, they look attractive to writers on a budget.  I’ve done ten pitches at VPF and though I received some very good feedback on one of my period piece dramas, nobody at that website has requested a script read.

When I first started out, I used Project Greenlight (PG), which was expensive and the responses I received were very sloppy and unprofessional. I did get one read request from a video game company. But I would never use PG again. I know of nobody who has scored with them.

Don’t ask me about the Black List. Okay, I’ll tell you. I hate them and everything they stand for. However, if you wish to pay their reviewers (frustrated writers with their own axe to grind) seventy five dollars a pop to review your script, then that’s the site for you.

International Screenwriter’s Association is fairly inexpensive for a premium listing. However, anyone that uses them can call themselves a producer or director. I’ve made several connections there but they led me nowhere and have netted no financial remuneration.

I’ve also hooked up with a few folks on Craigslist (CL), which can be a real pain and you have to answer a lot of adds to get any action. One of the best connections I made on CL was with one of the stars of the TNT show “Falling Skies”. So you never know who you’re talking to but you should vet them out before sending them your scripts.

I’ve had my best luck at Inktip, which allows you to list a script for four months at a price of sixty dollars for four months. Producers at Inkitp shop loglines and will read your summary or request a script read if they’re interested in your spec material. For example, I had multiple logline reads today and two of them read the synopsis as well. However, a lot of Inktip clients troll loglines and do little else. I’ve had a number of script downloads, which have also netted zippo. However, the Inktip Newsletter has been much more effective for me. The price is the same as the listing. The difference is you can pitch producers looking for specific genres and concepts. I’ve also written pitches for these clients, which led to a script option and three right-to-shop agreements with a producer that got my work into the hands of some big time production companies and cable networks. I’ve also bullshitted people and told them I had scripts I hadn’t written yet. And then banged them out in a week. This method is not for the faint of heart.

I’m sure most writers know that Amazon Studios has an open door policy about submitting television and feature screenplays. Unfortunately, that door leads to oblivion. And if you can locate one unproduced writer that has something produced by Amazon, I’ll buy you lunch at my local Sonic drive-thru. Several months back, I did some research on this and could find no unproduced writers who have made it out of development purgatory. And by unproduced, I mean you’ve never had a big budget movie made from one of your screenplays.

Lastly, I’ve used Stage 32 for paid pitch sessions and gotten script requests from four major players including Ridley Scott Productions and Good Fear Management. But if you do a written pitch, you better make sure your logline is catchy, your synopsis is clear and concise and you include the character arc for your protagonist.

The bottom line is use any means possible to get your work into the hands of people you are looking to make movies.

If you’re going the DIY route, what methods have worked for you?

Smack-talkin’, bold action has worked best for me. I hooked up with several producers looking for projects by telling them I had scripts already written about things they were looking for, including a story about Michael Rockefeller, who disappeared in the Papuan Islands more than fifty years ago. In this particular instance, the producer was advertising and I wrote a logline and synopsis in three hours and pitched it to the guy. He optioned the screenplay I wrote in six days.

In another instance, I did the same thing with another producer looking for an Angela Davis screenplay. However, when the producer asked me if I had a script, I said “sure, it’s sitting on the shelf with my screenplays about Huey Newton and Eldridge Cleaver.” He got the joke and we wound up working together on several different projects. The DIY Method should include whoring your wares at any given moment and making as many connections as you can. Also, make friends with writers like Paul Zeidman.

Never heard of him. Keeping that theme going, what do you recommend when it comes to using hosting sites?

Passive hosting sites where you don’t aggressively work the leads may be a waste of time. Just listing a script without supporting efforts offers little chance for anything happening to further your career.

What’s your opinion of hosting sites overall?

If you’re not living in Hollywood and getting meetings with producers, hosting sites, along with promoting yourself vigorously and IMHO, competing in film festivals and script contests to relentlessly build your brand, can be a very useful tool to get you access to producers and agents. As a direct result of hosting sites, I’ve had material read by A & E, History Channel, Emmett Furla, William Morris Endeavor, Jay Roach, Tyler Perry Productions, Ridley Scott Productions, Zero Gravity, Good Fear Management, Zane W. Levitt and many others.

After putting your script on a hosting site, what should you NOT do?

Don’t nag the contacts you make. Don’t be a pain in the ass if someone’s interested in your work.

As an experienced writer, what tips would you like to pass along?

-If you’re a delicate, sensitive woodland creature, then scriptwriting isn’t for you.

-Learn to suck up constant rejection. Never spend more than a few hours wallowing in rejection or failure. Remember, opinions are like assholes, everyone has one. With each setback, learn how to sally forth with renewed vigor.

-The best cure for rejection is writing; particularly if it’s better writing.

-Sometimes a script just sucks. Everyone thinks they have a great idea for a script. More often than not, they’re wrong. Sometimes a script just sucks, no matter how many times you rewrite it. Therefore, don’t attach yourself to any one effort too much. It may take writing fifty scripts before you find something that really resonates with readers.

-If you see writing scripts as a path to riches and fame, you may wish to consider other options.

-There ain’t no such thing as writers block. There are only writers that write and ones that don’t. Look at Bukowski. Drunk or sober, he did great work every day of his life.

-Writers who build relationships, maintain their humility and help their colleagues will do better than ones who don’t.

-If you keep losing script contests, then write better scripts until you win one.

-Read books, take classes, seminars, and good advice about scriptwriting and then march to your own creative drummer. If I listened to every asshole who told me I couldn’t do something, I’d never accomplish anything.

What are some absolute “Do NOTs”?

-Don’t tell anyone “this is my first script”. But don’t think you’ll set the world on fire by writing one script.

-Don’t write something because you think it will have commercial appeal. Write something you believe in.

-Don’t worry about what everyone else is doing. Endeavor to be an original.

-Don’t ever rest on your laurels. Keep writing until it becomes second nature AND you can produce even under the most adverse or stressful conditions. You may one day have a job that presents you with just that set of conditions.


Q & A with the Thornton Brothers

September 6, 2016

Thornton Brothers

Chris and Jason Thornton are professional storytellers who seek to entertain audiences via thematically charged films, TV shows, books and comics across various genres while specializing in darker, provocative, character-driven narratives ranging from “micro” to tentpole in budget. They are members of the WGAw and repped by UTA and Rosa Entertainment.

Cactus Jack is their feature directorial debut. It’s the story of a reclusive hate-monger who starts a venomous, vitriolic podcast from his mother’s basement and makes enemies far and wide—until one comes to silence him. Think a cross between Taxi Driver and Talk Radio for the podcasting generation. You can help the guys out with their crowdfund campaign (and see their totally NSFW red band proof-of-concept teaser)

What’s the last thing you read/watched you thought was incredibly well-written (Book, TV or film)

Fuck, that’s hard. Not because we look down on stuff, but because we’re so busy trying to make our own shit that we barely have time to consume like we used to. Hmmmm. Just rewatched Network lately, so that definitely should be mentioned. Paddy Chayefsky was an absolute beast. Sure. Network. Can’t go wrong with that.

What’s your writing background? What was the project that got things started?

We’ve kind of always been innate storytellers. We come from a strong line of liars and bullshitters, and as largely unsupervised kids in the projects outside DC we’d play out really elaborate, raw extended throughlines with our action figures and made our own comic books and honed our sensibilities between bouts of watching R-rated 80’s shit on free promotional HBO and Showtime and role playing. We started screenwriting together maybe fifteen years ago, but after writing three scripts that shall never see the light of day we stopped for a few years before coming back to it in ‘07. That project was a script called Heart, about a dying, psychotic Vietnam vet who gets an early release from prison and—since he can’t get on a donor’s list—tracks down the man whose life he saved forty years ago in ‘Nam: he wants the dude’s heart. It’s a very dark, fucked up, pulpy who-do-I-root-for story, which finished in the Top 30 out of like 5,000 entries for the 2009 Nicholl Fellowship (since dismantled and currently turning it into a truly dastardly novel). From there we started talking to managers but it was our next script Mechanicsville that really hooked our manager (shoutout to Sidney Sherman of Rosa Entertainment, who still reps us) and first agent (started at WME but since jumped to UTA). M-ville’s kind of a Kentucky-fried heist flick about how shit hits the fan when two gangs of bank robbers try to rob the same small town bank on the same day (Hell Or High Water stomps all over it now, unfortunately). That one started getting us legit meetings, led to our first assignment and opened the door to pitch shit, etc.

Your current big project is crowdfunding to produce your original independent film CACTUS JACK. What’s the story behind that?

Part of this is definitely about us tiring of being stuck on that movie/TV development hamster wheel, and all of these unproduced projects forcing us to look at our shoes and mumble “no” when people hear what we do and of course follow up with “Oh yeah? Anything I can see or read?” Part of it is about trying to make a feature film for relatively very little money, because screenwriters will never “move the needle” on a project like in-demand directors will… but for the most part it’s a sick little story we just have to get out there as quickly as possible. It’s very zeitgeisty, very of-the-moment as it holds up a twisted, frothing-mouthed funhouse mirror to this already “big top” election cycle. Once we started talking to our actor (Michael Gull, a very talented dude whose skills we tailored the very conception of the film to), we knew we had some dynamite shit on our hands, and as far as we were chomping to push the envelope into radioactive territory, we knew none of our contacts or fans in Hollywood would take a risk on this thing until it was made and we proved our point.

So we found a micro-investor to help us make a teaser for the film and launched a crowdfunding campaign on indiegogo. We need all the help we can get, time is running out, and though we have recent some offline help from friends and family who couldn’t back us through the campaign, it’s pretty dire! We’re going to make the movie come hell or high water, but every penny helps push production value (plus pay and feed cast and crew) and you can preorder a copy of the flick for $25. So—please, lend us a hand in making this batshit, gonzo little monster of a movie!

Your writing style is very vivid and descriptive. Did that come naturally or was it something that took time to develop?

Both. It takes a long, long time for some people to hone their voice and honestly, it should be an ongoing process and evolution for your entire writing life. But you have to have a voice to be honed in the first place. A lot of writers are sadly like those poor souls on American Idol who have no business auditioning in the first place—but hey, who are we to deny the delusional their dreams? Whatever keeps them from shooting up a shopping mall. ;)

Have you always worked together? Is one of you the specialist in a certain area, like one does more writing and the other handles directing, or do you split it evenly?

We’ve sort of always worked together, for the most part. Though we each have our own skills we complement the other with, we do tend to each spearhead a project nowadays while the other acts as more editor and muse. So yeah, we each have our own pet solo projects, but they all fall under the Thornton Brothers umbrella eventually.

Do you only work on your own scripts, or have you done some assignment work as well? Do you have a preference?

We’ve done both, for sure. Hard to sustain a career, or even kickstart one, without doing assignment work. The nice thing about it is people actually give you money to commence writing something! It’s crazy. Not at all easy to do, trying to feed yourself or help provide for others in the arts. Some might even call it foolhardy, but yeah…we’ve done both. Selling something you wrote yourself, from your own mind and heart, is infinitely more satisfying. And while we’ve had some very fun, interesting experiences collaborating in a development sense with assignment work or on successful pitches that became scripts (if not movies), no matter how smooth or inspired a collaboration with an outside party it’s never quite as liberating or just straight up fun as going out into the creative wild on our own and coming back with a kill.

You’re also filmmakers as well as writers. What do you consider the benefits of working on a film, from both the writer and filmmaker perspective?

Making or even merely being witness to the construction of an actual film is pretty invaluable for screenwriters, in our collective opinion. You really start to see how to separate the meat from the fat, and how what works on the page might not be as impactful in the moment or on the screen. Editing film/video also really helps hone your sense of timing, pacing, and flow as a storyteller… and how effective and economical you can be with visuals, allowing characters to shut the fuck up sometimes, how to convey info without big, clunky dialogue exposition bombs, etc.

Also, if you can we say go for the hyphenate… again, no screenwriter is ever going to have the kind of clout a successful director has. That said, many don’t have the temperament or skillset required (not that there’s one narrow band of disposition that allows one to direct), but writers often have murkier personalities. It’s worth making a film or two to find out if you’re a writer-director or filmmaker versus just a writer is not a bad idea. But if you know off the bat you don’t get along with others, have trouble verbally conveying what you mean to say, then save yourself the grief. Take our word for it: directing even modest, “micro” films ain’t for the faint of heart. Also, keep in mind that some stories demand to be told in this medium. Others don’t. Some work better in prose, or even in poem of song. Marrying the right medium to the story is also part of the trick.

When working on a script, do you have a reliable source for notes?

We are our own most reliable source of notes. It helps that there’s two of us but honestly we’ve both tried to become total fucking samurais when it comes to self-editing. You have to be. It’s not only a matter of putting your best foot forward when you go to show your work to reps or the public, but even if you were going to Emily Dickinson that shit away in a kitchen drawer until it’s discovered posthumously years later—your story deserves to be the closest to “perfection” it can be (which is objectively unattainable, but approximated through the filter that is you. It is YOUR story, after all). Oh, and our manager is usually good for one killer note.

What are the 3 most important rules a writer should know?

Ew! “Rules!” Haha, in all seriousness though maybe Rule #1 should be: There Are No Rules. There’s no one way to get noticed, to have a career — and anyone who tells you there is is probably trying to sell you something. But if you want some real nuts and bolts:

1. Always approach storytelling with Character at the forefront.

Even if you outline a predetermined plot to get started with a map, veer off of it when you find it incongruent with a character you’re rendering. If there is falsity or fallacy baked into the behavior of your characters, no matter how tightly constructed your narrative, it will start to crumble.

2. Be careful with twists and “reveals.”

We see it all the time, from the stuff we watch and read (and have written in the past) to many of the scripts we’ve consulted on. It’s a natural storytelling tendency, to want to surprise an audience, but only do it with REAL PURPOSE. Be careful with the big climactic “backstory reveal that made the character tick all this time.” Very rarely works.

So much more satisfying is a simple story told well. If you do work with twists, make it work like The Sixth Sense. The film works with or without it until the point it hits, and it is truly revelatory. It’s not that M. Night held something back to show how clever he was. Don’t do that shit. It’s awful. Put your cards on the table and tell your damn story.

3. Don’t be a slave to the idea that a story needs a transformational character arc.

This is something that a Blake Snydered Hollywood succumbs to far too often, in our opinions. First: in film arcs very, very often feel shoehorned or forced in. Especially if not much time passes, or it comes near the end (must overcome his fear to succeed, or must learn to be a team player—blah, these themes have become true platitudes). If you open with a loving mother and wife whose husband and kids are murdered and she becomes a vengeful, murderous black widow from there—sure. Inciting Incident forcing a catastrophic arc that sets a character on a trajectory works. That feels authentic. And in TV, longform character change feels authentic. Some of the most potent stories of all time are great specifically because a character does not arc. Think Shakespearean tragedies, Daniel Plainview in There Will Be Blood, etc. Sometimes it’s “the right man for the right job,” and the transformation is supposed to occur in the viewer. That’s where real catharsis lives: in the viewer. Give it to them.

Reader of this blog are more than familiar with my love and appreciation of pie. What’s your favorite kind?

Well, there are two of us. Chris likes pumpkin, and Jay will eat anything. Literally, anything. There’s a reason we don’t include headshots.


Q & A with Agent Babz Bitela

August 19, 2016

Babz Bitela

Barbara “Babz” Bitela is a literary agent operating out of northern California, a “hired gun” editor for fiction writers, and hosts the Babzbuzz internet radio show “because folks were nice to me and helped me, so I’m trying to pay it forward, and believe me, I’m keeping it real.”

“We want voice on the page. We KNOW it when we ‘hear’ it.”

Her book Story of a Rock Singer is currently being adapted as a Broadway musical.

What’s the last thing you watched/read that you thought was incredibly well-written?

Justified and Bates Motel are my top two. Joss Whedon is by far one of my favorite writers. Buffy the TV series –  WOW!  You can youtube his interviews: it’s like an AA degree in writing and it’s free to anyone.

How’d you get your start as an agent?

I pitched a semi-retired agent named Ed Silver on a book I wrote. He was Lee Marvin’s manager and finance guy, also for James Coburn and many others. The guy’s ‘seen’ stuff, man – Hitchcock napping, for one. He loved my style and offered me a gig to take over and he’d mentor. We clicked big time. He’s Jewish, I’m Italian. As Sebastian Maniscalco says, “Same corporation, different division.” That’s us.

Is recognizing good writing something you believe can be taught or learned?

You for sure can learn it IF you want to. Here’s why – bad writing obviously sucks. It just does. How do you know that? By reading GREAT (not just good) scripts. I read so much so often I can now tell what’s going to go and what MAY go but here’s the rub: in the absence of money behind it, it may not matter. And I may love it and another may say “meh”. So pov does matter.  So you can learn and pitch but Lady Luck is no lady: she’s a tramp in cheap shoes and she’s fickle. We press on because we believe in the story/writer we hawk. If it goes, it goes, if it doesn’t, well, I’ve had the benefit of “seeing” incredible “movies” and the only down side is, so few others will see that. THE WRITER however, benefits. Why? Job well done. And if you don’t write for the JOY of the craft, there’s no point. Write for the sale? That’s an industry sucker punch. I’ve learned to find great scripts and I’ve learned it can be like screaming in space once you do.

What are the components of a good script?

VOICE, RISING ACTION and TWISTS.  What is voice: it’s a lot like porn – I know it when I see it but it’s hard to describe. Think of it this way: you open a novel, settle in and by page two you’re thinking “Ugh, this just sucks”, but you press on and by page ten you know it’s not the book for you so you donate it to Goodwill. It’s the same with a script. I once read a tv pilot by my client that I couldn’t read it fast enough. Why? I WAS DYING TO SEE WHERE IT WOULD LEAD. The action and characters were alive on the page. That is what makes a good script: I call it NARRATIVE TUG.

What are some of the most common mistakes you see?

Where to start? Typos, for sure. It’s a speed bump.

Wrylies. Just don’t. UGH! Makes me crazy. There’s only one time I’ve seen it used where it worked. ONCE. And that writer is a five-figure-income writer.

Novels posing as scripts. The writer MUST understand the economy of words and do VISUAL storytelling. Telling a story with pictures is a movie. Telling a story with talking is a soap opera.

Avoid using “ing” words – slows narrative, slows the readers eyes.

Avoid “very”. Just find what IT IS. Don’t say “very smart”, say “bright”  – just pick! Not kidding. You’ll thank me. Rodale’s The Synonym Finder is invaluable for writers.

And never fall in love with your stuff. It’s gonna get cut.

What story tropes are you tired of seeing?

Well, many work. Some don’t. My favorite recently was probably in draft form: “Fire all phasers!” But instead he said “Fire everything!” Love it!

But I say write bad and cliché in the draft, leave it there, then go back and rewrite it.

Lots of folks say “Not my first rodeo.” I say “Not my first rocket launch.” Anything to WAKE UP the reader.

What are the three most important rules every writer should know?

I’ve got more than three.

-Don’t enter a script contest pitching a word doc.

-Don’t send a script unless invited.

-Don’t ask me what I think if you don’t want to know.

-Don’t go past 120 pages. I mean it. Try to stay around 100 if you can.

More rules? I think it’s just wise to do 12pt Courier font as it’s tradition. The Coen Brothers don’t use Courier. But they’re already famous, so when you’re famous do what you want. In the meantime, stick to tradition.

What do you look for when it comes to potential clients, both personally and professionally?

No dope. No booze. No drama.

Feet on the ground, and committed to spending tons of time doing what you love, regardless of the outcome.

My clients pitch themselves. They must. If that’s not for you, then I’m not the agent for you, and also, you’re in the wrong business.

Yes, the agent makes inroads, but you must pitch you and build relationships. When you do; AVOID using “I” and ask the person “What do you do, and how do you do it?” Ask about them. We’re people FIRST. That’s why I do Babzbuzz. People like me. They helped me. So I take what they tell me and mush it up with what I’ve learned, and talk about it on my show to try to help.

I’m a small company: I’m WGA.

Meh. Folks hang up on me all the time.

Why?

“Babz, love the script! Who’s funding?”

Crickets.

“Babz, baby. Call us back when you have the dough and I’ll show my client. He may want to star in it.”

EEEK!

What happened to love of story?

Hell, that left the building and moved to an island the actor/director owns. He’s got to feed his family too, ya know. So bring the bricks.

EEEK!

Lightning can and does strike. That’s what I do. I’m really a stormchaser who looks for folks with money who want to buy.

Readers of this blog are more than familiar with my love and appreciation of pie. What’s your favorite kind?

Oh man, you had me at the fridge door. Dutch apple. Key lime. Rhubarb when you can find it. And pretty much any clever use of chocolate.

 


Bulletin board mode activated!

April 22, 2016
bulletin board

Always room for one more announcement

Today is all about promoting other folks’ projects. All I get out of it is enjoying helping out some good people.

-Filmmaker and friend of the blog Scotty Cornfield is getting ready to shoot his short Goodbye, NOLA later this year. A crowdfunding campaign will be launching very, very soon. Until then, check out the website or the Facebook page for updates.

-Previous blog interviewee Michele Wallerstein will be teaching a one-day workshop called Find and Keep and AGENT! on Saturday, May 7th in Studio City, CA. She also just launched her online course Moving Your Writing Career Forward.

-Previous blog interviewee Barri Evins will be hosting her Big Ideas Tiki Bar Seminar the weekend of June 10-12 in Los Angeles. Barri’s seminars also include 6 months’ worth of individual mentorship. Expert screenwriting advice, 6 months of help, AND a tiki bar? How could you pass this up?

The Great American Pitchfest is taking place May 20-22 in Burbank. Use code Z15 to get 15% off any package EXCEPT the Writing Partner or Scriptfest ones. But hurry – the code’s only good until May 1st, and the organizers tell me it’s filling up fast. This is a great opportunity to network and hone your pitching skills. I went last year and got a lot out of both.

-I’m a huge fan of the Comedy Film Nerds podcast, and co-host Chris Mancini has launched a Kickstarter campaign for his graphic novel Long Ago and Far Away. As of this posting, they’re getting close to hitting the goal. If you’re a fan of comics and supporting original works, feel free to donate if you can to help get them there.

Got your own project coming up that you’d like to promote? Drop me a line.


Shakin’ things up so much it registers on the Richter Scale

March 4, 2016
richter scale

Brace yourself

I recently took part in a group conversation with some other writers, and naturally, the topic came around to “So what else are you working on?” I always enjoy this sort of thing. So many great ideas out there.

When it was my turn, I mentioned some of what’s been occupying my time, which included the Christmas-themed mystery-comedy.

“A Christmas mystery-comedy? What’s that about?”

I launched into my 30-second elevator pitch. “LA Confidential with an all-elf cast.” The seedy underbelly of the world of Santa’s workshop. Guns. Sassy dames. Tough-talking gangsters. Intrigue. Double-crossings. The whole gin-soaked ball of wax.

While most thought it sounded like a lot of fun, one person looked absolutely horrified.

“Oh no!” they exclaimed. “My kids and I love Christmas. It’s supposed to be sweet and wonderful! I can’t believe you’d want to write something like that.” (All that was missing was them sprawled on a fainting couch, claiming to have the vapors while frantically fanning themselves.)

How could I not want to write this? Sweet and wonderful doesn’t make for good storytelling. I love this kind of story, and think it would make a great script.

This person makes it sound like trying something new is a bad idea because it messes with the comfort of the familiar. Yet one of the most common tenets is “Familiar, but different.” A story you’ve seen before, but told in an entirely new way. It’s what we should all work towards.

Everybody’s looking for something truly original and unique. Why in the world would you want to write something that doesn’t offer up anything new?

Every script you write is a golden opportunity to push your creativity to the limit so you really catch ’em off-guard. You know the story you want to tell, but it’s on you to truly surprise your reader/audience. Take things in an entirely different direction. They may think they know what’s coming, but you know better and look forward to how they’re going to react.

No matter what genre your story falls into, there will be certain expectations that come with it. The challenge of every writer is to not just meet those expectations, but toss them out the window and offer up a totally new and unexpected way of telling that story. Some people may not like it, but it’s most likely they’re in the minority, and therefore not your target audience.

Think about it. What kind of script are you more likely to take notice of and remember? One that goes for new and original, or one that plays it safe with the tried, true and predictable?

I know which one I’d pick, and will be waiting over by the window for your answer.


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